2008/04/02
[column] “Why can TIIDA be the best-selling car of Nissan in the world?”
The Secrets of TIIDA
“Why can TIIDA be the best-selling car of Nissan in the world?”
Issued by：GENTOSHA
This is TIIDA’s business book.
Under the concept of “Compact meets Luxury.”, TIIDA created “Luxury compact” market since its launching in September, 2004.
This book composed of 188 pages looks at TIIDA’s “Why” from the standpoint of various profiles ? such as development and marketing.
It was easy to read because it’s colorful graphic.
Please look at it.
In my immediate circle、、、an acquaintance of our employee became TIIDA owner after reading this book.
Currently （until April 30）, in celebration of its 1 million total sales unit in the world, “Invite you to the countries where TIIDA is selling well” Campaign is now under way.
http://www.nissan.co.jp/TIIDA/100/
It is the campaign which invites 5 pairs (10 people) chose by raffle (each country) to
●Dubai / U.A.E ●Shanghai / China ●Toronto / Canada
(selected out of best 10 countries where TIIDA sells well).
（Kobayashi （Masa））
